Everything you need to know about coffee consumption in India
India has always been a tea drinking nation despite being the world’s sixth largest producer of coffee after Brazil, Vietnam, Colombia, Indonesia and Ethiopia. But nowadays coffee is becoming more and more popular. Coffee drinking is fashion that is spreading hand in hand with westernization. Mostly people drink coffee not because they crave for an espresso shot to wake them up in the morning, but because they want to follow the trend and have a friendly chat with a cup of cappuccino in hand. Numerous cafés contribute to nation’s interest in coffee culture and get them acquainted with different coffee traditions. The increase in disposable incomes allows more people to change their lifestyle and be involved in global urbanization.
However many people prefer instant coffee because of its cheapness and simplicity to use. But instant coffee compared to coffee beans is like powdered milk against a cup of cool milk. It is a special ritual to prepare a cup of fragrant delicious coffee and then drink it sip by sip feeling the subtle taste in your mouth. And one deprives himself of that pleasure choosing a spoon of instant coffee. Moreover instant coffee does not benefit your health while drinking freshly brewed coffee might reduce the risk of heart failure and cancer.
Here are some facts about Indian coffee:
- India is an important player in the global coffee market. It provides 3.46% of the world’s coffee.
- It produced 331000 MT of coffee during 2013/2014 financial year and the main region is Kornataka where 69.3% of Indian coffee is grown.
- Indian coffee is mostly exported than consumed in the country.
- The main coffee importers are Italy (25.11% of exported Indian coffee), Germany (10.42%), Belguim (5.92%) and Russia (5.39%).
- Though if we look at unit value the list would be different: Belgium (165521 INR/tonne), Russia (161947 INR/tonne), Germany (148672 INR/tonne) and Italy (141417 INR/tonne). Both production and consumption of coffee have been steadily growing for the last decade and this trend is likely to remain.
- In conclusion: The future of Indian coffee industry looks prosperous.
Young people are keener on coffee than elder generation and this will lead to popularization of coffee and energetic lifestyle. Also foreign investors are interested in market growth potential. And all this gives us hope to bring coffee to everyone who desires it.
- Nov 05, 2015
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